Business ideas and problem/solution fit
Selby Ventures
Too often entrepreneurs have a great product but can’t find the customers needed to build a business around it.
This workshop is designed to help independent businesses sharpen the foundation of their business is: who their customers are, the need these customers have, the product or service they offer, and it meets the needs of these customers.
We’ll use helpful tools, real-world examples and facilitated conversations to help participants ensure the desirability, viability and feasibility of their product (and understand why each of these ingredients is an important part of a successful business).
Learning objectives
- Identifying and quantifying a target audience
- Defining and selecting a problem
- What a value proposition is
- How to create and test a value a value proposition
- How to operationalise a value proposition
- Pitching your value proposition
Selby Ventures
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